Community Corner

EASi and StockCross Partner to Simplify Direct Market Access for Trading

 

Pleasanton, CA – September 13th, 2012 –Equity Administration Solutions, Inc. (EASi), the leading independent stock plan software company, and StockCross, one of the largest independent brokerage firms in the nation, today announced they have integrated their platforms to provide EASi’s Broker Direct solution. Introduced in 2011, EASi Broker Direct is a key component of EASi’s strategy to offer all brokers a cost-effective solution that makes it easier for their clients and stock plan participants.  

Public company clients using StockCross as their broker can now leverage EASi’s powerful platform to enable direct-to-market trading.  EASi Broker Direct helps stock plan administrators streamline the exercise and settlement process. “By integrating with EASi, we are bringing a cost effective and efficient solution to our international and US clients to help them better serve their participants,” said Eric Tassell, Senior Vice President StockCross Corporate Services. “Now participants can conveniently exercise their vested stock options via EASi’s intuitive online platform.”  Since 1971, StockCross Financial has been serving clients of all sizes. Corporate clients include the Schlumberger, The Cooper Companies & Apple.

“We are delighted to work with StockCross to make stock plan management easier for clients and participants worldwide,” explained Carine Schneider, EASi’s CEO.  “Together we can support the end-to-end exercise and settlement process, enable event-driven communications with all players and provide participants with faster access to proceeds. Stock Cross’ reputation and global reach makes them an ideal partner.”

 

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