To improve your customer experience, we are upgrading. On Thursday, 12 December, some areas of the GEO website, including members-only areas, may be intermittently unavailable. Thank you for your patience.

(E-MAIL ADDRESS)
   Visit: GEO Home   Password:   Forgot |  Help  
GEO's Update on Nashville 2020 and Response to COVID-19: Get the most up-to-date information here!

Thursday, 22 October 2020
09:00-09:50 PDT
12:00-12:50 EDT
17:00-17:50 BST
18:00-18:50 CEST
00:00-00:50 HKT +1
03:00-03:50 AEST +1
Breakout Series XVIII
Communications
Also suitable for Private Companies

18.1 Man, I Feel Like a Share Plan—the Value in Communicating with Your Employees as Consumers

This session will discuss how developing a specialized and focused employee offering can reap rewards in terms of engagement. Join us to explore the benefits of devising a campaign that “lives the brand” and treats employees as consumers while remaining focused on employee development and well-being, delivering a message that is always audience appropriate. Sage makes the most of the latest technology available to deliver innovative solutions which address previous challenges to engagement and understanding. By considering each campaign as being part of an overarching engagement agenda, it’s possible to create a suite of deliverables which feel as recognizable to employees as the organization’s external facing communications are to consumers; resulting in a significant increase in engagement levels company-wide. Attend this session to find out how!
 
Charlotte Cooper, Stitch (UK)
Julie Shepherd, FGE, The Sage Group (UK)