18.1 Man, I Feel Like a Share Plan—the Value in Communicating with Your Employees as Consumers
This session will discuss how developing a specialized and focused employee offering can reap rewards in terms of engagement. Join us to explore the benefits of devising a campaign that “lives the brand” and treats employees as consumers while remaining focused on employee development and well-being, delivering a message that is always audience appropriate. Sage makes the most of the latest technology available to deliver innovative solutions which address previous challenges to engagement and understanding. By considering each campaign as being part of an overarching engagement agenda, it’s possible to create a suite of deliverables which feel as recognizable to employees as the organization’s external facing communications are to consumers; resulting in a significant increase in engagement levels company-wide. Attend this session to find out how!
, Stitch (UK)
Julie Shepherd, FGE
, The Sage Group (UK)