Companies regularly face a range of internal and external challenges in the operation of their share plans. The Most Creative Solution award is granted to companies who have implemented proven, effective, and creative solutions that solve a company's needs and reduce workload and scale processes. This award allows applicants to demonstrate how creative they are in the efficiency and administration of their share plans while still maintaining a high level of service to plan participants. 

Awards in this category are granted to companies who offer ground-breaking solutions to unique challenges and set new industry standards.

THE 2025 MOST CREATIVE SOLUTION WINNERS

  • BANK OF AMERICA

    Over 100,000 employees
    United States
    BofA logo

    PROGRAM NAME: BANK OF AMERICA SHARING SUCCESS PROGRAM - SUPPORT SERVICES INITIATIVE
    EMPLOYEES: 213,000
    COUNTRIES: 35
    PARTNERS: BANK OF AMERICA AND BANK OF AMERICA WORKPLACE BENEFITS

    Bank of America’s Sharing Success program won the 2025 GEO Award for Best in Financial Education and Wellbeing for its outstanding commitment to inclusive equity ownership and financial literacy, particularly through its tailored support for employees with intellectual and developmental disabilities within the Support Services team. By removing barriers through customized solutions—such as reintroducing paper-based processes, emphasizing verbal communication, and hosting onsite meetings with caregivers—Bank of America empowered all employees to understand, accept, and benefit from their equity awards.

    The program’s success lies in its deeply personalized approach and commitment to accessibility, ensuring that every employee, regardless of ability, could fully engage with the company’s ownership culture. Judges praised the initiative for being “absolutely fantastic” in addressing the additional needs of employees with disabilities and commended the company’s efforts to make equity ownership truly inclusive. The result: a 100% award acceptance rate and a 95% retention rate of vested shares within the Support Services team.

    Sharing Success sets a powerful precedent for financial education and employee engagement, demonstrating how equity plans can be both broad-based and meaningfully inclusive when implemented with intentionality and care.

  • NVIDIA

    10,000 to 25,000 employees
    United States
    Nvidia logo

    PROGRAM NAME: ISRAEL GLOBAL MOBILITY TAX TOOL
    EMPLOYEES: 34,452
    COUNTRIES: 42
    PARTNERS: ESOP, CHARLES SCHWAB AND MOSS ADAMS

    NVIDIA’s Israel Global Mobility Tax Tool won the 2025 GEO Award for Most Creative Solution for its innovative, automated approach to managing complex tax calculations for mobile employees, streamlining compliance and enhancing transparency for participants in one of the world’s most challenging jurisdictions.

    Developed in collaboration with Schwab, Moss Adams, and the ESOP team, the tool automates tax calculations, integrates real-time year-to-date data, and generates seamless updates to Schwab’s broker system—eliminating manual processes, reducing compliance risks, and empowering employees with detailed tax breakdowns. Though designed for Israel, the solution is scalable and reflects NVIDIA’s commitment to operational excellence and employee-centric design.

    Judges described it as a “technical achievement” that “improves accuracy and reduces risk,” praising the solution’s ability to deliver better information to employees without relying on third-party vendors. The initiative sets a new benchmark for how global companies can creatively address mobility tax challenges and deliver greater clarity, efficiency, and support to their equity participants.

MORE MOST CREATIVE SOLUTION AWARD WINNERS

  • SIEMENS ENERGY

    75,000 - 200,000 employees
    Germany
    Siemens energy logo

    PROGRAM NAME: PERFORMANCE-ORIENTED / RATABLE STOCK AWARDS
    EMPLOYEES: 96,000
    COUNTRIES: 90
    PARTNERS: UNIVERSITY OF GOETTINGEN

    Siemens Energy’s commitment to fostering inclusivity and gender equality in its workforce led to the development of a comprehensive program aimed at ensuring fair and equal pay for all employees, regardless of background or gender.

    The program focuses on three key elements: large-scale employee surveys, global regression-based gender pay gap analyses, and randomized behavioural manager experiments. These elements work in tandem to identify, assess, and implement evidence-based measures to improve compensation and equity schemes.

    One of the standout features of the program is its scientific rigor. Siemens Energy collaborated with the University of Goettingen to ensure that methodologies used met high scientific standards. The company's dedication to transparency and employee involvement is evident throughout the program, with extensive surveys and analyses involving a significant portion of its workforce.

    Perhaps most notably, the program's evidence-based decision-making approach has resulted in tangible improvements in gender pay equality. The implementation of gender pay gap information in the merit process has led to increased pay for women, thereby reducing the gender pay gap.

    The judges were impressed by the holistic and scientific approach taken by Siemens Energy in addressing the gender pay gap. They commended the program's use of large-scale employee surveys, global analyses, and randomized experiments, which resulted in transparent and logical decision-making. The judges also lauded Siemens Energy for its real-time data analysis and its impactful efforts to reduce the gender pay gap.

  • AUTODESK

    10,000 - 75,000 employees
    United States
    Autodesk

    PROGRAM NAME: PERFORMANCE-ORIENTED / RATABLE STOCK AWARDS
    EMPLOYEES: 96,000
    COUNTRIES: 90
    PARTNERS: MORGAN STANLEY AT WORK

    With 14,000 employees across 44 countries, Autodesk's ESPP enables its workforce to purchase company shares at a discount through payroll deductions during bi-annual open enrollment periods.

    Behind the scenes, a dedicated team of five manages the complex processes involved in the ESPP, utilizing E*TRADE from Morgan to facilitate transactions. Facing the challenge of streamlining their workflow and introducing automation, Autodesk embraced Robotic Process Automation (RPA) to revolutionize their ESPP.

    Central to this transformation were two RPA-powered bots, "Robbie" and "Roberta," programmed to automate various tasks such as scraping enrollment files, generating reports, sending reminders, and flagging terminations. The implementation of RPA not only saved countless hours of manual work but also provided real-time insights and enhanced communication channels for ESPP participants.

    The impact of this solution on both participants and corporate operations has been remarkable. From a cost-saving perspective, tasks that previously took hours now require mere minutes, allowing the ESPP team to focus on strategic initiatives and participant education. Participants benefit from reduced errors, improved communication, and increased engagement through educational resources and streamlined support systems.

    The judges commended Autodesk's innovative use of technology to enhance share plan administration, noting the impressive efficiency gains and tangible benefits for both the ESPP team and employees. The judging panel also praised Autodesk's commitment to innovation and improving the equity experience for its workforce.

  • OUTSYSTEMS

    Under 10,000 employees
    Portugal
    Outsystems logo

    EMPLOYEES: 1,800
    COUNTRIES: 34

    Facing the daunting task of streamlining their annual exercise window for vested options, OutSystems embarked on a journey of innovation, collaborating with their IT team to develop an integrated, app-based solution. This solution, powered by OutSystems' proprietary low-code technology, aimed to automate the creation of exercise packets, eliminating manual paperwork and reducing the risk of errors.

    The impact of this solution reverberated across the organization, delivering unprecedented efficiency gains for the lean equity team and providing a frictionless experience for employees worldwide. With hours saved during the exercise window, the equity administration team can now focus on critical initiatives such as employee education and plan engagement, while employees enjoy a smoother, more streamlined process.

    OutSystems' custom-tailored equity experience not only addresses current pain points but also positions the company for future success, including the potential of a future IPO.

    The judges were impressed by the company's ingenuity and dedication to improving the equity experience for all stakeholders, recognizing the significant advancements made in reducing manual tasks and enhancing overall efficiency.

  • ALLIANZ SE

    Over 75,000 employees
    Germany
    ALLIANZ SE

    PROGRAM NAME: EMPLOYEE SHARE PURCHASE PLAN (ESPP)
    EMPLOYEES: 159,405
    COUNTRIES:70
    PARTNERS:BRUNSWICK GROUP, COMPUTERSHARE AND EY

    Allianz’s inclusive global reward proposition successfully replaced local share plans across the whole of the Allianz group enabling the majority of Allianz employees globally to own Allianz shares.

    The ESPP is designed to be user-friendly, digital, scalable, and fair, rewarding each and every employee for Allianz meeting its group targets. Key features of the plan include using one single share plan provider and one digital platform, harmonizing the subscription period, setting the holding period at three years, and automatically reinvesting dividends into the scheme globally.

    The ESPP also includes unique features that make it stand out in the industry, such as the option to offer one tax-exempt Allianz free share to employees globally and the payout of a cash equivalent to remaining employees who work in countries where the ESPP cannot be implemented.

    The judges were impressed by the ESPP's inclusivity and fairness, which align with Allianz's corporate purpose of "We secure your future." The plan engages all employees to contribute to Allianz's strategic objective of becoming a loyalty leader with customers in all its markets, fostering a sense of solidarity and belonging among employees globally.

    The judges commended the ESPP's creative solutions in reducing workloads, scaling processes, and fostering engagement with participants, making it a deserving winner of this award.

  • UIPATH INC

    Over 75,0000 employees
    United States
    UIPATH INC

    PLAN NAME: UIPATH GLOBAL EQUITY PLAN
    EMPLOYEES: 3,900
    COUNTRIES: 45
    PARTNERS: MORGAN STANLEY AT WORK

  • AIRBNB

    Between 5,000 and 25,000 employees
    United States
    AIRBNB

    PLAN NAME: AIRBNB EQUITY PROGRAM INCLUDING LONG-TERM INCENTIVES AND ESPP
    EMPLOYEES: 5,000
    COUNTRIES:26
    PARTNERS:BAKER MCKENZIE; CERTENT; COMPUTERSHARE; DELOITTE; FENWICK & WEST; EDELMAN; FIDELITY; LATHAM & WATKINS

  • SNAP INC

    Under 5,000 employees
    United States
    SNAP INC

    PLAN NAME: RELEASE AUTOMATION THROUGH ALTERYX
    EMPLOYEES: 4,000
    COUNTRIES:17
    PARTNERS:CHARLES SCHWAB

PREVIOUS AWARD WINNERS

Read our GEO Awards winner booklets for insights and inspiration from industry leaders and organizations who are pushing the boundaries of innovation and achievement.