1.4 Big Ideas, Wherever You Are: Equity Hacks for a Smarter, Smoother Global Journey

From the first spark of a global equity plan to the ongoing effort of keeping it running smoothly, this session delivers expert insights and practical strategies to help you navigate every stage of the equity lifecycle. Whether you’re launching your first all-employee plan or refining a mature program, our panel will share lessons learned, best practices, and game-changing ideas that make equity programs more effective—for both your workforce and your organization.
Attendees will explore high-impact approaches to plan design and administration, while also tackling the operational realities of managing global equity. Expect actionable tips, tools, and real-world stories covering the full lifecycle—from initial plan design to vesting, tax education, and benefits integration.
 

KEY LEARNING POINTS:

  • Learn strategies to create equity programs that balance compliance, administrative efficiency, and meaningful employee impact.
  • Explore practical approaches to streamline operations, including FMV definitions, fractional shares, and smarter tax withholding strategies.
  • Discover how to integrate equity with benefits, leverage expert partners, and maximize the overall impact of your programs.
Speaker/Author

Evans Longacre, Fidelity (US)
Jayme Brest, AT&T (US)
Christy Browning, Dell (US)
 

Event date
Tuesday, 21 Apr 2026, 13:30 - 14:30
Country
Breakout series
Location
JW Grand Salon 4
Field of Study
Specialized Knowledge
Level
O

1.3 Smarter Equity Education: Harnessing AI for Inclusive Learning

Artificial intelligence is rapidly changing how companies educate employees about equity compensation. When used thoughtfully, AI can personalize learning, improve comprehension, and scale education across a global workforce—helping employees better understand and engage with their equity benefits without overwhelming internal teams.
This session focuses on practical, responsible ways to integrate AI into equity education. Speakers will share real-world examples of AI-powered tools—such as adaptive learning modules, chatbots, and dynamic FAQs—while addressing critical considerations around bias, ethics, and governance. Attendees will leave with a clear framework for leveraging AI to enhance equity education while preserving transparency, trust, and the human element.
 

KEY LEARNING POINTS:

  • Learn how AI can tailor equity content to different roles, regions, and learning styles without increasing administrative burden.
  • Understand key ethical and governance guardrails to mitigate bias, protect data, and maintain employee trust.
  • Explore real examples of AI-driven equity education tools that improve understanding, reduce support costs, and scale globally.
Speaker/Author

Sara Shoaf, Charles Schwab (US)
Sam George, Lyft (US)
Rebecca Kargl, FGE, Upstart (US)
Jesus Renteria, Baker Tilly (US)

Event date
Tuesday, 21 Apr 2026, 13:30 - 14:30
Country
Breakout series
Location
JW Grand Salon 3
Field of Study
Information Technology
Level
O

1.1 Equity for All? The Great Debate on the Future of Equity Ownership in the Workplace

As the war for talent intensifies, the debate around broad-based equity compensation has never been more critical. Should equity remain a benefit for a select few, or is it time to embrace a more inclusive approach? This high-energy, debate-style panel brings together leaders from companies on both sides of the issue—those championing broad-based equity programs and those adhering to traditional models.

Grounded in fresh survey data and real-world case studies, this session explores the long-term impact of equity programs on retention, employee engagement, and organizational culture. Expect lively discussion, tough questions, and actionable insights as panelists challenge conventional thinking and explore the future of employee ownership.

KEY LEARNING POINTS:

  • Understand how inclusive equity programs affect retention, engagement, and company culture.
  • Explore the advantages and challenges of broad-based programs versus equity reserved for a select group.
  • Gain practical insights for designing equity programs that align with your workforce strategy and talent goals.
Speaker/Author

Danielle Roseland, Morgan Stanley at Work (US)
Jackie Dowling, Seagate Technology (US)
Lori Giardina, Block (US)
Bill Castellano, Rutgers University (US)
Mai Lan, Micron Technology (US)

Event date
Tuesday, 21 Apr 2026, 13:30 - 14:30
Country
Breakout series
Location
JW Grand Salon 1
Field of Study
Specialized Knowledge
Level
O
LIVE WEBCAST
17 February 2026, 9 - 10pm +03
FROM ADMINISTRATOR TO ADVISOR: THE EVOLVING ROLE OF THE EQUITY LEADER
Webcast

Sponsored by insightsoftware

Trending now
All plan types
Global

ASIA-PAC: 17 February- 8am HKT I 11am AEDT I 3:30pm IST (India)
EUROPE/MIDDLE EAST: 17 February - 10am or 6pm GMT | 11am or 7pm CET | 12pm IST (Israel)
THE AMERICAS: 16 February - 4pm PT | 7pm ET or 17 February - 10am PT | 12pm CT | 1pm ET


The role of the equity professional is rapidly transforming. Once viewed primarily as plan administrators and reactive problem solvers, today’s equity leaders are stepping into far more strategic positions—serving as trusted advisors, cross-functional connectors, and educators across the enterprise. As companies place greater emphasis on talent strategy, retention, and long-term value creation, equity leaders are increasingly influencing conversations at the highest levels of the business.

In this session, speakers will explore how equity professionals can move beyond execution and into a more proactive, advisory role—guiding executives on strategic decisions, anticipating challenges, and translating complex equity concepts into clear, business-relevant insights. Attendees will gain practical perspectives on how to elevate their influence, build enterprise-wide equity literacy, and position equity as a critical driver of informed decision-making across all levels of the company.

KEY LEARNING POINTS

  • Understand how the equity leader role is evolving from administrator to strategic advisor, coordinator, and educator
  • Learn practical ways to drive cross-functional collaboration and increase equity literacy among executives and key stakeholders
  • Identify strategies to shift from reactive problem-solving to proactive guidance that supports better decisions and stronger company outcomes


CPE CREDIT HOURS: 1.0*
 Field of study: Specialized Knowledge
 Levels: O
 Delivery method: Group Internet-Based
 Advanced preparation: None

CEP Continuing Education (CE) credit:1.0 credits *CPE credits are provided for live webcasts only.

Please visit our Continuing Education and Event Policies pages for more information.

COST

  • Members: Free access — Live and on-demand
  • Non-members: $85 per webcast — Live and on-demand

Unlock unlimited access! Join GEO from just $350/year and watch every webcast free—live or on-demand plus more member perks!

 

1.2 Broad-Based Equity in Action: Empowering Non-Desk Workers

Non-desk employees often participate in stock plans at significantly lower levels than their corporate-office peers. To truly retain and engage this workforce, companies must break down barriers—making equity plans easier to access, understand, and value. 

This session will share practical strategies and real-world examples of how issuers are closing the gap and creating inclusive participation opportunities.

KEY LEARNINGS:

  • Barriers that limit participation among non-desk employees.
  • Strategies for inclusive communication and education.
  • Practical approaches to boost engagement and understanding of equity plans.
Speaker/Author

Robert Zeiher, Computershare
Issuer TBC

Event date
Wednesday, 10 Dec 2025, 10:30 - 11:20
Country
Breakout series
Location
Park C

6.2 Supporting Executives: Bridging Stock Plans and Private Wealth

Executives face complex challenges in managing equity compensation, including navigating 10b5-1 plans, Rule 144, blackout windows, and liquidity planning. This session explores how plan administrators can leverage frameworks and best practices used by private wealth advisors to support executives holistically. Lucid Motors will share real-life experiences, highlighting practical applications of these strategies in a corporate setting. Participants will gain insights on aligning administrative operations with executive needs, optimizing equity as part of overall wealth, and supporting transitions, succession planning, and legacy considerations.

KEY LEARNINGS:

  • Understanding 10b5-1 plans, Rule 144, and blackout windows, and how to support executives effectively.
  • Leveraging private wealth management tools to align equity administration with executive goals.
  • Strategies for managing executive equity from grant through succession, including liquidity and legacy planning.
Speaker/Author

Michael McKenzie, UBS
Oscar Contreras, Lucid Motors

Event date
Wednesday, 10 Dec 2025, 16:25 - 17:15
Country
Breakout series
Location
Park C
Field of Study
Specialized Knowledge

5.1 From Promise to Payout: Navigating the Executive Equity Landscape in Uncertain Times

In today’s volatile market, navigating the journey from receiving an executive equity grant to realizing its full potential is increasingly complex. This session will explore how effective education and strategic planning can help executives and organizations manage expectations, optimize outcomes, and maximize the benefits of equity compensation. Our expert panel will examine critical considerations including tax optimization, succession planning, and regulatory compliance, providing actionable strategies to navigate uncertainty and ensure transparency throughout the equity lifecycle.

KEY LEARNINGS:

  • How market volatility affects executive equity compensation and strategies to manage expectations.
  • The role of targeted education in aligning stakeholders and maintaining transparency.
  • Strategic planning approaches to maximize equity benefits, including tax and succession planning.
  • Navigating regulatory frameworks to ensure compliance from grant through vesting.
Speaker/Author

Chris Dohrmann, FGE, J.P. Morgan Workplace Solutions
Robert Fritz, J.P. Morgan Private Bank
John Hammond, FGE, Aon
 

Event date
Wednesday, 10 Dec 2025, 15:25 - 16:15
Plan type
Country
Breakout series
Location
Park A/B

4.2 Engaging the Ecosystem: Boston Scientific’s Holistic Approach to Employee Experience

How do you attract, engage, and retain employees in today’s competitive environment? Boston Scientific may have the answer. By creating a fully integrated participant ecosystem—covering equity, retirement, charitable giving, and more—BSC is building deeper engagement and stronger connections with its workforce. This session will explore how Boston Scientific leverages partnerships with vendors to deliver user-centric experiences, iterate quickly through a test-and-learn approach, and transform traditional stock participant strategies into a cohesive ecosystem that drives positive results. Attendees will gain practical insights into designing engagement programs that go beyond individual plans to create meaningful, holistic participant experiences.

KEY LEARNINGS:

  • User-centric design and agile approaches
  • Evolving partnerships with vendors through testing, learning, and iteration
  • Expanding from a stock participant strategy to a cohesive ecosystem
Speaker/Author

JC Nichols, Morgan Stanley
Dan Bird, Boston Scientific
James Fucigna, Morgan Stanley

Event date
Wednesday, 10 Dec 2025, 14:20 - 15:10
Country
Breakout series
Location
Park C

4.1 The ESPP Playbook: Top Questions and Best Practices

ESPPs are the most common way to share ownership, yet these plans can be surprisingly complex—and equally fascinating. Join this session to explore the top questions every equity professional should have on their radar: Are qualifying dispositions worth the wait? Can non-qualified plans be compelling and efficient? How generous should your ESPP be? How do ESPPs impact other voluntary programs? Do ESPPs really move the needle on company performance? Can an ESPP be offered globally? Attendees will leave with fresh insights and new perspectives that could reshape how they think about ESPPs.

KEY LEARNINGS:

  • Understand the impact of qualifying dispositions and timing strategies.
  • Evaluate the efficiency and appeal of non-qualified ESPPs.
  • Explore considerations for offering ESPPs to a global workforce.
Speaker/Author

Emily Cervino, FGE, Fidelity
Lindsay Minnis, Baker McKenzie
Anne Baldrige, MKS Instruments
 

Event date
Wednesday, 10 Dec 2025, 14:20 - 15:10
Country
Breakout series
Location
Park A/B

3.2 From Concept to Practice: How Double-Trigger Awards Are Evolving

Since the early days of big tech, double-trigger equity awards have become a standard tool for private issuers preparing for liquidity events. Over time, companies have adapted these awards with more sophisticated vesting schedules and termination treatments to meet unique plan needs. This session will use issuer case studies to explore the rationale behind double-trigger awards, current design trends, and key considerations for administration, legal compliance, and termination processes. Participants will gain practical insights into managing post-termination “tails,” mitigating Section 409A risks, and designing awards that balance flexibility with compliance.

KEY LEARNINGS:

  • Understanding the purpose and rationale behind double-trigger equity awards.
  • Design considerations including vesting schedules, termination treatments, and post-termination participant “tails.”
  • Legal and administrative implications, including Section 409A risks and best practices for compliance.
Speaker/Author

Elena Thomas, Empower
Sinead Kelly, Baker McKenzie

Event date
Wednesday, 10 Dec 2025, 13:20 - 14:10
Country
Breakout series
Location
Park C
Field of Study
Specialized Knowledge