GEO takes pride in partnering with keynote speakers that represent the most influential, forward thinking, and astute leaders from business, academia and everyday life to share their stories and ideas and make a difference to your work and personal life and enhance your conference experience.
Wednesday, 19 April 2023
8.45 - 10.30
GEO is thrilled to announce our opening Keynote Speaker, one of the most influential and powerful businesswomen in the UK, Baroness Karren Brady CBE.
Vice-Chairman of West Ham United Football Club - one of the five fastest-growing brands in world football, Karren’s many accomplishments include:
- Becoming the youngest Managing Director of a PLC in the UK at 27 years old when she oversaw the floatation of Birmingham City Football Club
- Being selected as Lord Sugar's trusted aide on The Apprentice
- Being made a life peer by the Prime Minister, entering the House of Lords in 2014
- Receiving a CBE from the Queen for her services to business, entrepreneurship and women in business
Karren brings her wealth of experience, passion for business and the promotion of women in industry to the GEO stage in Edinburgh.
Baroness Brady of Knightsbridge CBE
Peer in the House of Lords
Vice Chairman of West Ham United F.C.
Star of BBC’s The Apprentice
Best Selling Author
Baroness Brady of Knightsbridge CBE is the vice chairman of West Ham United, a Peer in the House of Lords and features next to Lord Sugar as his advisor on the BBC hit show The Apprentice. In 2013 she was awarded a CBE for her contribution to women in business and entrepreneurship. She has won numerous awards and accolades – not least being named one of the most powerful people in sport, Businesswoman of the Year and most influential people in business in the UK.
Karren Brady is recognized as the first woman in football. She was Managing Director of Birmingham City Football Club from 1993 until 2009 and, during that time, turned the Club’s fortunes around. She took over when Birmingham City was in administration and, in her first year at the helm, the Club recorded a financial trading profit. In 1996 the Club made an overall profit for the first time in modern history and in February 1997 she launched the Club on the Stock market; Karren was the youngest Managing Director of a PLC in the UK. In October 2009 Karren sold Birmingham City FC for £82million.
In January 2010, Karren was appointed Vice Chairman of West Ham United FC. Following her first twelve months at West Ham, the Club made a trading profit for the first time in its recent history. Karren has since grown all revenue streams at the Club exponentially. Under her leadership, West Ham has seen an overall income growth of 300%, now valued at £1billion - propelling it to the 14th most Valuable club in the world, and 7th most valuable in the Premier League.
In January 2013 she secured a move for the Club to the former Olympic Stadium in London. The stadium was named winner of Stadium of the Year (2017) and its sold-out capacity of 60,000 boasts the highest number of season ticket holders in the Premier League.
Karren has led the West Ham United brand to become one of the fastest growing brands in global football, and in the top 20 of all leading football brands in the world, with an AA brand rating and a brand value of $616 million (Forbes, 2019).
In December 2013, she was awarded a CBE for her contribution to women in business and entrepreneurship; and the following August she became a Peer in House of Lords taking the title Baroness Brady of Knightsbridge CBE.
- Cosmopolitan magazine's Woman of the Year, and named in the category of 'Woman Who Has Changed The World'.
- Businesswoman of the Year
- • NatWest Spirit of Everywoman Award for services to women in business
- 100 Most Powerful Women in Britain
- London's 1000 Most Influential People
- Britain's Most Inspirational Women by the Breakthrough for Breast Cancer Inspiration Awards
- CEO of the Year Award at the Football Business Awards
- BBC Women’s Hour: One of the 100 most powerful women in the United Kingdom
- Top 500 most influential and inspiration people in Britain